David Bendes

I build AI-powered products and the platforms that make them possible.

Right now, I lead Data/AI Strategy & Innovation at the NBA, where I shape the league's AI vision and translate frontier technology into fan-facing experiences and enterprise capabilities that scale. Earlier, I built the content and media infrastructure powering the NBA App and League Pass, and launched AI-driven features used by millions of fans during games.

I also teach Python for MBAs at Columbia Business School, a hands-on course in technology using Python to teach what data looks like, how systems exchange information, and how to build the automations that modern business runs on.

Before the NBA, I spent six years at Birchbox building and leading teams across subscription technology, platform product, and data, rebuilding the subscription engine, replatforming the ecommerce stack, and delivering personalized experiences to millions of customers.

I advise early-stage startups on technology, product, and AI strategy, and sit on the advisory board of Music Will, a nonprofit expanding music education in K-12 schools.

Columbia MBA (Honors, Nahum Melumad Prize). University of Rochester (Kauffman Fellow).